Fermin / Flavor Visualization /

Fermin Brewery is a craft beer brand based in Brooklyn, New York. The dazzling graphics symbolizes the fuzzy and floating feeling when one progresses from tipsy to drunk. Strong and vibrant colors separated from one light source portrays the alcohol infused visual. The bubbly shapes illustrate the chemical reaction of the ferment process. All together this creates a trippy psychedelic effect that gives the consumer's mind a taste of this sparkly joy as an appetizer of the actual beer.

Course / 

DES-633-01

Prototyping and Production

Category / 

Rebranding &

Package Redesign